31 Jan – 3 Feb 2027 · Koelnmesse · Cologne, Germany
Join us atISM 2027
The world's leading trade fair for sweets & snacks. Barry Callebaut will be in Cologne — register to confirm your attendance and your hotel requirements, and we'll take care of the rest.
The Event
ISM Cologne 2027
ISM is the world's largest and most important trade fair for the sweets and snacks industry, bringing together manufacturers, brands, buyers and retailers from more than 135 countries.
From 2027, ISM unites the full value chain under one umbrella — ISM, ISM Ingredients and ISM Manufacturing — at Koelnmesse in Cologne, 31 January to 3 February.
4
Days at ISM
31 Jan – 3 Feb 2027
Hall 5.2
Callebaut Stand
M-010 – K-019
Cologne
Koelnmesse
Germany
Masters of Taste
About
Barry Callebaut
at ISM Cologne
2027
ISM is the world's leading trade fair for sweets and snacks, and Barry Callebaut will be there in force. This is your home base for everything you need before you travel.
Register to confirm your attendance and share your hotel and travel requirements. We handle the coordination with the hotels behind the scenes, so your room is ready and your week runs smoothly.
From 31 January to 3 February 2027, the industry gathers at Koelnmesse in Cologne. Let's make sure you arrive ready to focus on what matters — the Masters of Taste.
Register your attendance →Register
Confirm your attendance for ISM Cologne 2027 in a couple of minutes. Tell us your travel dates and your hotel requirements so we can arrange your stay.
Hotel & Travel
We coordinate your accommodation against the negotiated Barry Callebaut room blocks. The hotel confirms your booking and handles payment with you directly, so nothing is left to chance.
At the Show
Arrive ready. You will have a single personal link to review or update your details any time, and a dedicated concierge team on hand throughout the week in Cologne.
Event Venue
Koelnmesse
Cologne
ISM Cologne is held at Koelnmesse — one of Europe's leading exhibition grounds, a short hop from the city centre and exceptionally well connected by rail and air.
Your Hotel
25hours Hotel
The Circle
We'll all be staying together at the 25hours Hotel Cologne — The Circle, right in the heart of the city. With Cologne's dining, drinks and nightlife on the doorstep — and a full programme of socials to keep us connected — there's always something to do after the show.
When you register, choose your check-in / check-out dates and room preference. We allocate your room against the Barry Callebaut block; the hotel then confirms your booking and settles payment with you directly via card pre-authorization.
After the Show
Evening programme
Beyond the show floor, we keep the team — and our customers — connected every evening. Here's how the nights shape up in Cologne.
31 Jan – 3 Feb 2027 · Koelnmesse
Confirm your place
at ISM Cologne
Register to confirm your attendance and your hotel requirements. You'll receive a personal link you can use to update your information — hotel dates, room preference, dietary needs, arrival details — at any time.